Company · Directory listing
Apple
Apple Inc. · Cupertino, United States · US · 9 listings
Claim status: UNCLAIMED · No published reviews · Directory only — not ranked
Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support. Apple Inc. trades as Apple, based in Cupertino, United States, at apple.com. Named offerings include Apple Intelligence, Depth Pro, RoomPlan, ARKit, Core ML, and Apple Watch Series 11.
Company details
About Apple
Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support. Apple Inc. trades as Apple, based in Cupertino, United States, at apple.com. Named offerings include Apple Intelligence, Depth Pro, RoomPlan, ARKit, Core ML, and Apple Watch Series 11.
- Legal name
- Apple Inc.
- Headquarters
- Cupertino, United States
- Markets
- —
- Company size
- —
Directory & rankings
Customer ranking
Directory only. This listing has no customer stars or ranked position.
- On-device assistants · Directory only · Free listing · ranking code packs from £200 ex VAT
- Wearable AI · Directory only · Free listing · ranking code packs from £200 ex VAT
- Wearable AI · Directory only · Free listing · ranking code packs from £200 ex VAT
- Spatial intelligence · Directory only · Free listing · ranking code packs from £200 ex VAT
- Embedded AI · Directory only · Free listing · ranking code packs from £200 ex VAT
- Vision models · Directory only · Free listing · ranking code packs from £200 ex VAT
- Smart-device AI · Directory only · Free listing · ranking code packs from £200 ex VAT
- Smart-device AI · Directory only · Free listing · ranking code packs from £200 ex VAT
- Spatial intelligence · Directory only · Free listing · ranking code packs from £200 ex VAT
0 customer relationships verified at V3+ · Trustmark assessment results never affect this order.
Listings
Products and services from Apple
9 products are listed for this company. Functional classification, deployment and autonomy are descriptive attributes. Impact class remains a separate assurance result.
- Public JSON for website embeds

Apple Intelligence
From their website · not verified evidence
SOFTWARE PRODUCT · On-device assistants · Edge AI & Smart Devices
Secondary: Personal assistants, Multimodal assistants
- Sectors
- Not specified
- Deployment
- Not specified
- Capabilities
- Not specified
- Autonomy
- ASSISTIVE
- Data exposure
- Not specified
What the vendor’s website says · supplier-provided, not verified evidence
Apple Intelligence is Apple's personal intelligence system built into iPhone, iPad, Mac and other Apple devices. It combines generative models with on-device context to power writing tools, image features, Visual Intelligence and a more capable Siri, with an emphasis on privacy and integration across Apple apps.
- Public JSON for website embeds
Apple Watch Series 11
From their website · not verified evidence
HARDWARE EDGE PRODUCT · Wearable AI · Edge AI & Smart Devices
- Sectors
- Not specified
- Deployment
- Not specified
- Capabilities
- Not specified
- Autonomy
- ASSISTIVE
- Data exposure
- Not specified
What the vendor’s website says · supplier-provided, not verified evidence
Apple Watch Series is Apple's flagship smartwatch for health, fitness and safety. Current models emphasise a Health Sensing System for heart-rate and readiness insights, comprehensive wellness features, and on-wrist Siri AI assistance alongside everyday notifications and apps.
- Public JSON for website embeds
Apple Watch Ultra 3
From their website · not verified evidence
HARDWARE EDGE PRODUCT · Wearable AI · Edge AI & Smart Devices
- Sectors
- Not specified
- Deployment
- Not specified
- Capabilities
- Not specified
- Autonomy
- ASSISTIVE
- Data exposure
- Not specified
What the vendor’s website says · supplier-provided, not verified evidence
Apple Watch Ultra is Apple's rugged adventure and endurance smartwatch. It is positioned for serious running and outdoor use, with the longest battery life in the Apple Watch lineup, advanced health and fitness tracking, and Siri AI plus Audio Intelligence features.
- Public JSON for website embeds

ARKit
From their website · not verified evidence
PLATFORM INFRASTRUCTURE · Spatial intelligence · Computer Vision
- Sectors
- Not specified
- Deployment
- Not specified
- Capabilities
- Not specified
- Autonomy
- ASSISTIVE
- Data exposure
- Not specified
What the vendor’s website says · supplier-provided, not verified evidence
ARKit is Apple's augmented reality framework for building AR apps and games on iPhone and iPad. It integrates camera, motion and scene-understanding sensors so developers can place virtual content in the real world, track surfaces and objects, and create immersive spatial experiences.
- Public JSON for website embeds

Core ML
From their website · not verified evidence
PLATFORM INFRASTRUCTURE · Embedded AI · Edge AI & Smart Devices
- Sectors
- Not specified
- Deployment
- Not specified
- Capabilities
- Not specified
- Autonomy
- ASSISTIVE
- Data exposure
- Not specified
What the vendor’s website says · supplier-provided, not verified evidence
Core ML is Apple's on-device machine learning framework for integrating trained models into apps on Apple platforms. Developers can run vision, natural language and other ML models locally for fast, private inference without sending data to a remote server.
- Public JSON for website embeds
Depth Pro
From their website · not verified evidence
MODEL API · Vision models · Models & Foundation AI
- Sectors
- Not specified
- Deployment
- Not specified
- Capabilities
- Not specified
- Autonomy
- ASSISTIVE
- Data exposure
- Not specified
What the vendor’s website says · supplier-provided, not verified evidence
Depth Pro is Apple's open-source foundation model for zero-shot metric monocular depth estimation. From a single image it produces sharp, high-resolution depth maps with absolute scale, without needing camera intrinsics, and can generate a 2.25-megapixel depth map in about 0.3 seconds on a standard GPU.
- Public JSON for website embeds

iPad Pro with M5
From their website · not verified evidence
HARDWARE EDGE PRODUCT · Smart-device AI · Edge AI & Smart Devices
- Sectors
- Not specified
- Deployment
- Not specified
- Capabilities
- Not specified
- Autonomy
- ASSISTIVE
- Data exposure
- Not specified
What the vendor’s website says · supplier-provided, not verified evidence
iPad Pro with the M5 chip is Apple's high-performance tablet for creative and professional work. It pairs the M5 Neural Accelerators and Neural Engine with Apple Intelligence features, an Ultra Retina XDR display in 11-inch or 13-inch sizes, and support for Apple Pencil Pro and Magic Keyboard.
- Public JSON for website embeds
iPhone 17 Pro
From their website · not verified evidence
HARDWARE EDGE PRODUCT · Smart-device AI · Edge AI & Smart Devices
- Sectors
- Not specified
- Deployment
- Not specified
- Capabilities
- Not specified
- Autonomy
- ASSISTIVE
- Data exposure
- Not specified
What the vendor’s website says · supplier-provided, not verified evidence
Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support. iPhone 17 Pro is Apple's hardware product, from Apple Inc. Published at apple.com/shop/buy-iphone/iphone-17-pro. Directory filing: Smart-device AI. iPhone 17 Pro is Apple's hardware product, from Apple Inc. Published at apple.com/shop/buy-iphone/iphone-17-pro. Directory filing: Smart-device AI.
- Public JSON for website embeds

RoomPlan
From their website · not verified evidence
PLATFORM INFRASTRUCTURE · Spatial intelligence · Computer Vision
- Sectors
- Not specified
- Deployment
- Not specified
- Capabilities
- Not specified
- Autonomy
- ASSISTIVE
- Data exposure
- Not specified
What the vendor’s website says · supplier-provided, not verified evidence
RoomPlan is Apple's Swift API, powered by ARKit, that uses the camera and LiDAR Scanner on iPhone and iPad to create a 3D floor plan of a room. Scans capture dimensions and furniture types and can export parametric USD or USDZ models for real estate, interior design and architecture workflows.
Verified claims
- Domain associated with this organisation: Yes
- Claim status: UNCLAIMED
- Last verified:
What we have not verified
AI TrustMark has not independently verified supplier-provided marketing claims on this profile, including untested productivity, ROI or performance figures, unless they appear under verified claims or a named certificate. Absence of a claim from the verified list means it has not been evidenced here.
The organisation description above is supplier-provided unless a specific statement is listed as verified.
Products assessed
No assessed products are listed on this profile yet.
Customer experience
No published reviews yet. Review screenshots appear only with a qualifying Verity review; directory thumbnails from a vendor website are not review evidence.
Customer stories
No consented, relationship-verified customer stories yet.
FAQs
What does Apple do?
Discover the innovative world of Apple and shop everything iPhone, iPad, Apple Watch, Mac, and Apple TV, plus explore accessories, entertainment, and expert device support. Apple Inc. trades as Apple, based in Cupertino, United States, at apple.com. Named offerings include Apple Intelligence, Depth Pro, RoomPlan, ARKit, Core ML, and Apple Watch Series 11.
What AI services or products does it provide?
Apple Intelligence, Apple Watch Series 11, Apple Watch Ultra 3, ARKit, Core ML, Depth Pro, iPad Pro with M5, iPhone 17 Pro, RoomPlan
Which AI categories does it operate in?
On-device assistants, Wearable AI, Wearable AI, Spatial intelligence, Embedded AI, Vision models, Smart-device AI, Smart-device AI, Spatial intelligence
Has Apple been independently assessed by AI TrustMark?
No independent assessment result is published. Current listing status: Directory listing.
What procurement or assurance information is available?
Company identity, category assignment and any published certificates or assessment summaries appear on this page. Absence of a field means it has not been evidenced here.
Last verified:
Methodology version: See current methodology
Why complete verification
Completing verification can improve the quality of the public evidence available on this supplier profile. Useful verified information can deepen the profile and make public questions about the named product more answerable. It does not buy directory ranking, review stars, a higher Assurance Score, a favourable certificate outcome, or a guaranteed Google ranking.
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